Gamification in banking and insurance: reinventing the customer experience

Create intergenerational experiences to reinvent customer relations and enhance your image beyond traditional financial services.

REINVENTING THE CUSTOMER EXPERIENCE

Generate interest

Capture attention from the very first contact thanks to interactive formats. Gamification simplifies complex offers, enhances the value of your commitments and creates an immediate bond with your prospects.

Promoting your brand and your offer

Interactive kiosks in branch

Surfing on an event or highlight

Partnership: reaching a new target

Recruiting new members

REINVENTING THE CUSTOMER EXPERIENCE

Revolutionising the purchasing phase

Turn buying into a unique experience with immersive, personalised mechanics. Gamification helps your customers make the right decisions, while increasing their involvement and satisfaction.

Post-purchase rewards

Promoting your services

Boost app downloads

Prize draws

REINVENTING THE CUSTOMER EXPERIENCE

Revolutionising the purchasing phase

Turn buying into a unique experience with immersive, personalised mechanics. Gamification helps your customers make the right decisions, while increasing their involvement and satisfaction.

Post-purchase rewards

Promoting your services

Boost app downloads

Prize draws

REINVENTING THE CUSTOMER EXPERIENCE

Building loyalty and commitment all year round

Strengthen customer relationships with regular interactive bank marketing experiences. Games, challenges and rewards encourage long-term brand loyalty.

Organising meetings (trade shows)

Acting and committing to purchasing power

Consolidating brand loyalty

Promoting partners

Brand awareness: strengthening the brand’s image

Managing a community

COMMUNICATE DIFFERENTLY

Corporate culture & corpotainment

Enhance your corporate culture with fun, engaging content. Gamification boosts your internal and external communications, reinforcing cohesion and the positive image of your brand.

Motivate and engage internally

Celebrate a birthday

Revealing a new identity

Rejuvenate your brand image

COMMUNICATE DIFFERENTLY

Corporate culture & corpotainment

Enhance your corporate culture with fun, engaging content. Gamification boosts your internal and external communications, reinforcing cohesion and the positive image of your brand.

Motivate and engage internally

Celebrate a birthday

Revealing a new identity

Rejuvenate your brand image

COMMUNICATE DIFFERENTLY

Appealing to all generations

Tailor your communications to each profile using gamification and bank marketing. Offer interactive experiences that speak to all generations, promoting inclusion and engagement at every stage of the customer relationship.

Standing out and attracting attention

Deconstructing prejudice and stereotypes

Targeting the younger generation

Managing your social networks

E-mailing and newsletters

COMMUNICATE DIFFERENTLY

CSR

Transform CSR commitments into fun, educational experiences. Gamification makes social and environmental initiatives more accessible and engaging, while reinforcing your brand’s responsible image.

Social and legal obligations

Inclusion and equal opportunities

Commitment and sustainable development

Opt-in: RGPD compliance

COMMUNICATE DIFFERENTLY

CSR

Transform CSR commitments into fun, educational experiences. Gamification makes social and environmental initiatives more accessible and engaging, while reinforcing your brand’s responsible image.

Social and legal obligations

Inclusion and equal opportunities

Commitment and sustainable development

Opt-in: RGPD compliance

COMMUNICATE DIFFERENTLY

Beyond Banking

Offer an enriched customer experience that goes beyond traditional banking services. Gamification allows you to create personalised interactions, reinforcing the added value of your brand while offering innovative and connected solutions. and sustainable development

Promoting partner offers

Promoting non-banking services

Get to know your audience: quizzes, voting…

Personalising exchanges

Better online and in-branch conversion

Mechanisms dedicated to bank marketing / insurance

… and a whole host of other game mechanics to discover right now!