by Audrey Edart | Sep 15, 2025
An arcade-style game like Pac-Man to engage your audience in an original way
The Glutton is a mechanic inspired by Pac-Man and arcade games, where the player controls a character that must eat as many items as possible to score points. This format encourages users to spend more time with your brand and boosts engagement through the challenge. Fully customizable, it can incoporate your products or brand universe to create a memorable experience. The Glutton is an effective marketing tool for collecting qualified data, energizing your key moments, and building audience loyalty.
Why launch a Glutton?
- A fun and addictive experience
- Product promotion
- Collection of qualified data
- Multichannel distribution
The Glutton is a mechanic inspired by Pac-Man and arcade games, where the player controls a character that must eat as many items as possible to score points. This format encourages users to spend more time with your brand and boosts engagement through the challenge. Fully customizable, it can incoporate your products or brand universe to create a memorable experience. The Glutton is an effective marketing tool for collecting qualified data, energizing your key moments, and building audience loyalty.
Why launch a Glutton?
- Fun and addictive experience: a universal format that appeals to all generations and naturally encourages replay to beat one’s score;
- Product promotion: incorporate branded visuals into the game elements to maximize recall and marketing impact;
- Collection of qualified data: pair the game with an embedded form to enrich your CRM database and better segment your audiences;
- Multi-channel distribution: deploy your campaigns on websites, social media, or mobile apps.
Advanced customization
Adapt the mechanics to your needs for a unique experience
Game settings
- Customize pages and game path
- Customize form(s)
- Difficulty settings (timer, number of lives, speed)
Visual personalization
- The labyrinth design
- Customization of walls, hero, lives, obstacles, etc.
Test the mobile version of the game by scanning the QR-code
3
Examples of Glutton campaigns
More than 200 brands trust us
A single platform for achieving your marketing objectives
and collecting exclusive data
by Julien Pirson | Feb 12, 2024
A competitive format to engage your audiences during sporting highlights
Penalty is a game of skill that challenges participants to score as many points as possible by aiming at targets during penalty kicks. Available in football or rugby versions, this immersive format can be easily adapted to your marketing highlights. Designed to stimulate competition, it encourages players to challenge themselves and spend more time with your brand. Combined with a form and prizes to be won, it also becomes a performance lever for collecting qualified leads and feeding your CRM campaigns.
Why launch a Penalty?
- Capturing attention
- Encourage engagement
- Transforming commitment into performance:
- Multi-format integration
Le Penalty est un jeu d’adresse qui invite les participants à marquer un maximum de points en visant des cibles lors de tirs au but. Disponible en version football ou rugby, ce format immersif s’adapte facilement à vos temps forts marketing. Conçu pour stimuler la compétition, il incite les joueurs à se challenger et à passer plus de temps avec votre marque. Associé à un formulaire et à des dotation à gagner, il devient également un levier de performance pour collecter des leads qualifiés et nourrir vos campagnes CRM.
Pourquoi lancer un Penalty ?
- Capter l’attention : un format universel qui attire immédiatement l’audience et prolonge le temps d’exposition à votre marque ;
- Stimuler l’engagement : une mécanique à score qui crée du challenge et incite les participants à rejouer et à partager leur expérience ;
- Transformer l’engagement en performance : associé à votre CRM, le Penalty devient un levier pour animer un programme de fidélité, booster la conversion ou enrichir vos futures campagnes marketing ;
- Intégration multi-formats : site web, réseaux sociaux, application mobile, playable ads, ou borne interactive.
Advanced personalisation
Adapt the mechanics to your needs for a unique experience
Game settings
- Customize pages and game path
- Customize form(s)
- 2 modes available: football and rugby
- Adjustable difficulty (stopwatch, number of lives)
Visual personalization
- Animations and feedback: animated messages in case of success or failure
- Customisation of game graphics (targets, goalkeeper, etc.)
Test the mobile version of the game by scanning the QR-code
3
Examples of Penalty campaigns
More than 200 brands trust us
A single platform for achieving your marketing objectives
and collecting exclusive data
by Audrey Edart | Jan 29, 2024
Strengthen customer relationships at the point of sale through interactivity
Scan & Play offers an interactive point-of-sale experience by inviting customers to scan a QR code or barcode from a receipt, flyer or POS display. They are then taken to a competition, quiz or personalised content. The data extracted from the scanned code (e.g. store ID, product type, channel) not only allows you to measure the performance of the campaign, but also to personalise messages, prizes or redirects based on the profile or purchase context.
Why launch a Scan & Play?
- Liven up a point of sale
- Encourage conversion
- Leverage data from scanned codes
- Activate and retain
Scan & Play offers an interactive point-of-sale experience by inviting customers to scan a QR code or barcode from a receipt, flyer or POS display. They are then taken to a competition, quiz or personalised content. The data extracted from the scanned code (e.g. store ID, product type, channel) not only allows you to measure the performance of the campaign, but also to personalise messages, prizes or redirects based on the profile or purchase context.
Why launch a Scan&Play ?
- Bringing a point of sale to life: an interactive experience accessible via receipt, flyer or POS advertising to enhance the customer experience in store.
- Encourage conversion: immediate access to a <a href="https://www.adictiz.com/guide-dotation/
” style=”color: #0092ff;”>gift (promo code, game, etc.) encourages customers to return to the store or complete an online purchase.
- Leverage data from scanned codes: every piece of information in your barcodes or QR codes (store ID, product, channel) can be used during or after the campaign to refine the user journey, trigger specific redirects, and activate targeted emails.
- Activate and retain: by extending the relationship after purchase, Scan & Play becomes a CRM lever to engage customers over the long term.
Advanced personalisation
Adapt the mechanics to your needs for a unique experience
Mechanical parameters
- Configuration of barcode or QR code sequences associated with the experience
- Configuration of all types of codes
- Customisation of the post-scan gaming experience
- Mobile-first display
Testez la version mobile
du jeu en scannant
le QR-code
3
Example of a Scan and Play campaign
More than 200 brands trust us
A single platform for achieving your marketing objectives
and collecting exclusive data
