by Julien Pirson | Feb 12, 2024
A competitive format to engage your audiences during sporting highlights
Penalty is a game of skill that challenges participants to score as many points as possible by aiming at targets during penalty kicks. Available in football or rugby versions, this immersive format can be easily adapted to your marketing highlights. Designed to stimulate competition, it encourages players to challenge themselves and spend more time with your brand. Combined with a form and prizes to be won, it also becomes a performance lever for collecting qualified leads and feeding your CRM campaigns.
Why launch a Penalty?
- Capturing attention
- Encourage engagement
- Transforming commitment into performance:
- Multi-format integration
Penalty is a game of skill that challenges participants to
score as many points as possible by aiming at targets during penalty kicks. Available in football or rugby versions, this immersive format can be easily adapted to your marketing highlights. Designed to stimulate competition, it encourages players to challenge themselves and spend more time with your brand. Combined with a form and prizes to be won, it also becomes a
performance lever for collecting qualified leads and feeding your CRM campaigns.
Why launch a Penalty ?
- Capture attention : a universal format that immediately attracts the audience and extends exposure time to your brand ;
- Stimulate engagement : a scoring mechanism that creates a challenge and encourages participants to replay and share their experience ;
- Transform engagement into performance : when combined with your CRM, Penalty becomes a lever for driving a loyalty programme, boosting conversion or enriching your future marketing campaigns ;
- Multi-format integration : website, social media, mobile application, playable adverts, e-commerce pop-ins, or interactive kiosks.
Advanced personalisation
Adapt the mechanics to your needs for a unique experience
Game settings
- Customize pages and game path
- Customize form(s)
- 2 modes available: football and rugby
- Adjustable difficulty (stopwatch, number of lives)
Visual personalization
- Animations and feedback: animated messages in case of success or failure
- Customisation of game graphics (targets, goalkeeper, etc.)
Test the mobile version of the game by scanning the QR-code
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Examples of Penalty campaigns
More than 200 brands trust us
A single platform for achieving your marketing objectives
and collecting exclusive data
by Audrey Edart | Feb 12, 2024
An effective instant win mechanism for recruiting leads
The Wheel of Fortune is one of the most popular mechanics for recruiting new leads. This simple, fully-customizable mechanic invites participants to spin a wheel to find out immediately if they’ve won.
Why launch a Wheel of Fortune?
- Lead generation
- Instant commitment
- Multi-format integration
- Viral effect
The Wheel of Fortune is one of the most popular mechanics for
recruiting new leads. This simple, fully-customizable mechanic invites participants to spin a wheel to find out immediately if they’ve won.
Why launch a Wheel of Fortune?
- Lead generation: collection of qualified data, segmentation and activation of data from the platform;
- Instant engagement : instant-win prizes captivate the audience;
- Multi-format integration: website, social networks, mobile application, playable ads, e-commerce pop-in or interactive kiosk;
- Viral effect: participants can share the campaign with their friends and family, amplifying your audience.
Advanced personalisation
Adapt the mechanics to your needs for a unique experience
Game settings
Visual personalization
- Wheel design (size, effects, background, etc.)
- Customization of Wheel boxes (product promotion, prizes to be won, etc.).
Test the mobile version of the game by scanning the QR-code
3
Examples of wheel of fortune campaigns
More than 200 brands trust us
A single platform for achieving your marketing objectives
and collecting exclusive data
by Audrey Edart | Jan 29, 2024
Un format instant gagnant efficace pour générer des leads qualifiés
Le Bandit Manchot est une mécanique d’instants gagnants qui invite les participants à lancer la machine pour tenter d’aligner trois symboles identiques et remporter un lot. Rapide et ludique, ce format capte immédiatement l’attention et met en valeur vos dotations. Véritable levier de performance, il maximise vos recrutements de leads qualifiés tout en offrant une expérience divertissante et personnalisable.
Pourquoi lancer un Bandit Manchot ?
- Génération de trafic et de leads
- Engagement instantané
- Intégration multi-formats
- Effet viral
Le Bandit Manchot est une mécanique d’instants gagnants qui invite les participants à lancer la machine pour tenter d’aligner trois symboles identiques et remporter un lot. Rapide et ludique, ce format capte immédiatement l’attention et met en valeur vos dotations. Véritable levier de performance, il maximise vos recrutements de leads qualifiés tout en offrant une expérience divertissante et personnalisable.
- Génération de trafic et de leads : collecte de données qualifiées, segmentation des données depuis la plateforme ;
- Engagement instantané : les dotations / instants gagnants remportés instantanément captivent l’audience et boostent la conversion ;
- Intégration multi-formats : site web, réseaux sociaux, application mobile, playable ads, pop-in e-commerce ou borne interactive ;
- Effet viral : les participants peuvent partager la campagne avec leur entourage, amplifiant ainsi votre audience.
Personnalisation avancée
Adaptez la mécanique à vos besoins pour une expérience unique :
Paramètres du jeu
- Personnalisation des pages et du parcours de jeu
- Personnalisation de(s) formulaire(s)
- Paramétrage des instants gagnants
Personnalisation visuelle
- Design des visuels dans le bandit manchot
- Personnalisation des boutons et poignée
Testez la version mobile
du jeu en scanant
le QR-code
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Exemples de campagnes de bandit manchot
Plus de 200 marques nous font confiance
Une seule plateforme pour atteindre vos objectifs marketing
et collecter des données exclusives
by Audrey Edart | Jan 29, 2024
Strengthen customer relationships at the point of sale through interactivity
Scan & Play offers an interactive point-of-sale experience by inviting customers to scan a QR code or barcode from a receipt, flyer or POS display. They are then taken to a competition, quiz or personalised content. The data extracted from the scanned code (e.g. store ID, product type, channel) not only allows you to measure the performance of the campaign, but also to personalise messages, prizes or redirects based on the profile or purchase context.
Why launch a Scan & Play?
- Liven up a point of sale
- Encourage conversion
- Leverage data from scanned codes
- Activate and retain
Scan & Play offers an interactive point-of-sale experience by inviting customers to scan a QR code or barcode from a receipt, flyer or POS display. They are then taken to a competition, quiz or personalised content. The data extracted from the scanned code (e.g. store ID, product type, channel) not only allows you to measure the performance of the campaign, but also to personalise messages, prizes or redirects based on the profile or purchase context.
Why launch a Scan&Play ?
- Bringing a point of sale to life: an interactive experience accessible via receipt, flyer or POS advertising to enhance the customer experience in store.
- Encourage conversion: immediate access to a <a href="https://www.adictiz.com/guide-dotation/
” style=”color: #0092ff;”>gift (promo code, game, etc.) encourages customers to return to the store or complete an online purchase.
- Leverage data from scanned codes: every piece of information in your barcodes or QR codes (store ID, product, channel) can be used during or after the campaign to refine the user journey, trigger specific redirects, and activate targeted emails.
- Activate and retain: by extending the relationship after purchase, Scan & Play becomes a CRM lever to engage customers over the long term.
Advanced personalisation
Adapt the mechanics to your needs for a unique experience
Mechanical parameters
- Configuration of barcode or QR code sequences associated with the experience
- Configuration of all types of codes
- Customisation of the post-scan gaming experience
- Mobile-first display
Test the mobile version of the game by scanning the QR-code
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Example of a Scan and Play campaign
More than 200 brands trust us
A single platform for achieving your marketing objectives
and collecting exclusive data
by Audrey Edart | Mar 23, 2023
Find the hidden object in the Shuffler game !
Try to find the object to win a prize in this game adapted to your brand image.
The Shuffler’s mechanic is inspired by the famous game of Bonneteau, where the user has to focus on an object hidden under one of the 3 upside-down cups. In this game, the 3 cups are customized to match your brand universe, and the mixing is done in front of the player’s eyes. The player must then find the hidden object to win the game. Numerous personalization parameters are available to customize the mechanics and make them your own.
It’s the perfect way to achieve your visibility and branding objectives, as well as boosting your recruitment. The game is a great way to showcase your brand or products.
Here, adapted as an instant win, a prize is available the moment a user accesses the Shuffler game. All users have to do is follow the gain hidden beneath one of the images with their eyes, and find it! Bonneteau is a game that’s both fun and engaging.
Customizable shuffler parameters :
- Number of entries (per day, week, month, campaign and user)
- Game mode (cup, box or door)
- Uniqueness of winners (the number of prizes that can be won by a single user)
- Results page
Customize appearance :
- The visual of the hidden object
- The visual of the cover (door, box or cup)
- The visual of the container
Examples of Shuffler campaigns
More than 200 brands trust us
A single platform for achieving your marketing objectives and collecting exclusive data
