Slicer | Nickel

by Audrey Edart | Jan 25, 2024

This is a demonstration of the Adictiz game mechanics and does not constitute a real campaign.

Nickel shatters preconceived ideas about banking

The slicer, a ninja-like fruit with highly engaging gameplay

Interstitial format

This format generally appears at natural transitions in an application, between activities or game levels.

This is a demonstration of the Adictiz game mechanics and does not constitute a real campaign.

The wide angle or half-page

This is a very popular playable ads format, thanks to its impactful, uniform size.

This is a demonstration of the Adictiz game mechanics and does not constitute a real campaign.

Dive into the heart of marketing innovation with the Playable Ads Nickel campaign. An immersive and captivating experience designed to break down traditional banking prejudices. The Slicer, a Fruit Ninja-like game mechanic, invites players to skilfully slice through visuals representing words with negative connotations.

Banner blindness’ occurs when consumers develop an unconscious habit of ignoring traditional online advertising banners. Nickel’s Slicer breaks this pattern by offering an immersive gaming experience. Rather than simply viewing a static ad, users are encouraged to actively participate by interacting with the content, eliminating the risk of automatic ignoring.

For Nickel, a pioneer in alternative banking services, the Slicer fits in perfectly with the desire to deconstruct banking paradigms. This interactive campaign combines the boldness of games with the simplicity of banking access. It strengthens Nickel’s reputation while attracting a new audience. Embark on this innovative marketing adventure and transform the perception of banking with Nickel’s Slicer.

Playable ads turn viewers into active participants. The ‘playable ads’ format stands out for its ability to captivate the audience while actively promoting the brand. Nickel is pushing back the boundaries of banking marketing by integrating the Slicer. Offering a playful experience that remains engraved in consumers’ minds.

Interstitials, a format compatible with a wide variety of creations

This format generally appears at natural transitions in an application, between activities or game levels.

The wide angle or half-page

This is a very popular playable ads format, thanks to its impactful, uniform size.

More than 200 brands trust us

A single platform for achieving your marketing objectives and collecting exclusive data

Request a demo

Catch Them All | SFR

by Audrey Edart | Jan 25, 2024

This is a demonstration of the Adictiz game mechanics and does not constitute a real campaign.

SFR engages its audience over the festive period

Catch them all is a very popular game of skill with high engagement potential.

Interstitial format

This format generally appears at natural transitions in an application, between activities or game levels.

This is a demonstration of the Adictiz game mechanics and does not constitute a real campaign.

The wide angle or half-page

This is a very popular playable ads format, thanks to its impactful, uniform size.

This is a demonstration of the Adictiz game mechanics and does not constitute a real campaign.

Explore new advertising horizons with Playable Ads SFR, a major player in the world of telecommunications. By integrating the dynamism of interactive games into its marketing arsenal, SFR is redefining the way consumers interact with the brand.

Total immersion in the world of SFR offers users a unique experience. Going beyond simple advertising to create memorable moments. By actively playing, consumers immerse themselves in the connectivity, technology and innovation that SFR embodies. Playable advertising is emerging as a powerful lever for building brand awareness. By offering users an interactive and entertaining experience, it transcends the conventional boundaries of advertising.

By combining the fun of gaming with the power of connectivity, SFR creates positive and lasting memories. Playable advertising becomes a means of conveying key messages, reinforcing the association between the brand and an entertaining experience. In the dynamic world of telecommunications, SFR’s catch the all playable advertising is emerging as an innovative vector. Propelling brand awareness to new heights and redefining the interaction between consumers and connectivity.

Interstitials, a format compatible with a wide variety of creations

This format generally appears at natural transitions in an application, between activities or game levels.

The wide angle or half-page

This is a very popular playable ads format, thanks to its impactful, uniform size.

More than 200 brands trust us

A single platform for achieving your marketing objectives and collecting exclusive data

Request a demo

Outrun | Carrefour

by Audrey Edart | Jan 24, 2024

This is a demonstration of the Adictiz game mechanics and does not constitute a real campaign.

Showcasing products with an arcade game

Outrun maximises the time your audiences are exposed to your brand universe

This is a demonstration of the Adictiz game mechanics and does not constitute a real campaign.

Test the game

Discover the perfect fusion of arcade nostalgia and modern marketing with Carrefour’s Playable Ads Outrun campaign. Orchestrated to coincide with the pre-order of the iconic game Cyberpunk 2077. Immerse yourself in the captivating world of the Outrun, a car arcade game module adapted by Adictiz.

The Outrun, a real interactive gem, maximises the amount of time your audience is exposed to your brand universe. Integrating this mechanism into your marketing strategy offers a unique opportunity to promote your brand in a fun and memorable way.

Adictiz offers customisation options to align the game module with your brand identity. By combining this innovative approach with the release of Cyberpunk 2077, Carrefour is immersing its audience in an immersive adventure that transcends the virtual world.

The Playable Ads Outrun campaign is the ideal way to propel your brand into this unique world. Creating an unforgettable gaming experience and strengthening your market presence. Experience the perfect blend of past and future with a unique campaign, immersing audiences in a journey where the nostalgia of the Outrun meets the modernity of Cyberpunk 2077.

More than 200 brands trust us

A single platform for achieving your marketing objectives and collecting exclusive data

Request a demo

Battle | Del’Arte

by Audrey Edart | Jan 24, 2024

This is a demonstration of the Adictiz game mechanics and does not constitute a real campaign.

Test your audience’s knowledge with Battle

Ideal mechanism for conducting a survey between two products/services and gathering insights

This is a demonstration of the Adictiz game mechanics and does not constitute a real campaign.

Explore the world of Italian gastronomy with the Playable Ads campaign for Del’Arte, a French restaurant chain. Since it was founded in 1984 by the Accor group, Del’Arte has become a benchmark for lovers of pizza, pasta, salads, antipasti, dolci and other Italian specialities.

This immersive Playable Ads campaign offers you a Battle experience. An interactive mechanism where you have to make a choice. Each image represents an answer to a question, testing the audience’s knowledge of the brand and its characteristics. Ideal for obtaining insighs that are really useful in a brand awareness or brand lift study.

Discover the pleasure of making gourmet choices with Del Arte, diving into a playful adventure where Italian flavours come to life. Whether you’re a lover of crispy pizzas, al dente pasta or delicious dolci, this campaign is an invitation to culinary exploration.

The Del’Arte Playable Ads campaign is much more than just a playable ad. It’s an interactive experience that reflects Del Arte’s bold, modern approach to the world of catering. It’s a perfect example of successful Playable Ads!

More than 200 brands trust us

A single platform for achieving your marketing objectives and collecting exclusive data

Request a demo

Quiz | Floa Bank

by Audrey Edart | Jan 24, 2024

This is a demonstration of the Adictiz game mechanics and does not constitute a real campaign.

Test your audience’s knowledge

The Quiz mechanic invites users to answer one or more questions.

This is a demonstration of the Adictiz game mechanics and does not constitute a real campaign.

Dive into the heart of innovation with the Floa Bank Playable Ads Quiz campaign, an interactive experience that redefines user engagement. Designed to highlight the online bank’s multiple payment services. This quiz offers a dynamic immersion into the financial world while highlighting Floa Bank’s solutions.

The Quiz mechanism, with its customisable questions, creates a unique course, adapted to the specific objectives of the campaign and the diversity of the audience. Personalising the quiz helps to direct traffic to the Floa Bank website. Strengthening visibility by encouraging users to explore more of the brand’s universe.

This playful approach enables Floa Bank to collect additional data on its prospects, enriching its knowledge of its audience for strategic marketing adaptation.

Explore the world of finance with Floa Bank, an institution that has been evolving ever since it was founded in 2001 under the name Banque Casino. A pioneer in fractional payment solutions. It offers financial and payment services tailored to individuals and e-commerce professionals.

Floa Bank’s history is one of continuous innovation, embodying transformation and adaptation to the changing needs of its customers. If you would like to showcase your products or services through a quiz, contact our team!

Interstitials, a format compatible with a wide variety of creations

This format generally appears at natural transitions in an application, between activities or game levels.

Interstitials, a format compatible with a wide variety of creations

This format generally appears at natural transitions in an application, between activities or game levels.

The wide angle or half-page

This is a very popular playable ads format, thanks to its impactful, uniform size.

The wide angle or half-page

This is a very popular playable ads format, thanks to its impactful, uniform size.

More than 200 brands trust us

A single platform for achieving your marketing objectives and collecting exclusive data

Request a demo

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