by Audrey Edart | Mar 16, 2023
Une mécanique d’instants gagnants originale pour la génération de leads
Le Jeu du Grappin transpose l’univers forain en digital : l’utilisateur déplace la pince puis tente d’attraper une dotation. Simple et immersif, ce format met vos produits ou dotations en avant, capte l’attention et transforme l’engagement en performance marketing, en générant des leads qualifiés et en stimulant la conversion.
Pourquoi lancer un Grappin ?
- Génération de leads
- Valorisation des dotations et produits
- Engagement instantané
- Intégration multi-formats
Le Jeu du Grappin transpose l’univers forain en digital : l’utilisateur déplace la pince puis tente d’attraper une dotation. Simple et immersif, ce format met vos produits ou dotations en avant, capte l’attention et transforme l’engagement en performance marketing, en générant des leads qualifiés et en stimulant la conversion.
Pourquoi lancer un Grappin ?
- Génération de leads : collecte de données qualifiées, segmentation et activation des données depuis la plateforme ;
- Valorisation des dotations et produits : intégrez vos visuels pour attirer l’attention et renforcer votre image ;
- Engagement instantané : les dotations / instants gagnants remportés instantanément boostent la conversion ;
- Intégration multi-formats : site web, réseaux sociaux, application mobile, playable ads, pop-in e-commerce ou borne interactive.
Personnalisation avancée
Adaptez la mécanique à vos besoins pour une expérience unique :
Paramètres du jeu
- Personnalisation des pages et du parcours de jeu
- Personnalisation de(s) formulaire(s)
- Paramétrage des instants gagnants
Personnalisation visuelle
- Design des objets à attraper (mise en avant produit, lots à gagner etc.)
- Personnalisation du grappin (corde, crochet)
Testez la version mobile
du jeu en scanant
le QR-code
3
Exemples de campagnes de grappin
Plus de 200 marques nous font confiance
Une seule plateforme pour atteindre vos objectifs marketing
et collecter des données exclusives
by Audrey Edart | Mar 16, 2023
A fast-paced instant win format to activate audiences and generate qualified leads
Flip and Win boosts your marketing performance with a simple, instant mechanism: participants flip items to reveal a prize or discover branded content.
Why launch a Flip and Win?
- Quick and engaging experience
- 100% customizable mechanics
- Conversion and collection lever
- Smooth distribution across all your channels
Flip and Win boosts your marketing performance with a simple, instant mechanism: participants flip items to reveal a prize or discover branded content.
Why launch a Flip and Win?
- Engaging experience: participants flip items to try their luck, creating immediate and captivating interaction
- Customizable mechanics: elements to be returned, <a href="https://www.adictiz.com/guide-dotation/
“>endowments, everything is modular to adapt to your objectives and your brand universe.
- Conversion and collection lever: the surprise effect creates a favorable environment for conversion and data collection (e.g., product preferences expressed through selected items).
- Seamless distribution across all your channels: website, mobile app, display, e-commerce pop-ins, social media, or interactive kiosks.
Advanced personalisation
Adapt the mechanics to your needs for a unique experience
Game settings
Visual personalization
- 1 to 10 items to return
- Design of elements to be returned (product highlights, prizes to be won, etc.)
Test the mobile version of the game by scanning the QR-code
3
Examples of Flip and Win campaigns
More than 200 brands trust us
A single platform for achieving your marketing objectives
and collecting exclusive data
by Audrey Edart | Mar 16, 2023
In this instant win competition, click to find out immediately what you’ve won.
The Click and Win mechanic is a classic instant win game that’s very quick to set up.
Users are invited to click on a game element (fully customizable) to find out instantly whether or not they’ve won a prize.
Ideal for introducing new users to your brand image, the clickable visual is customizable (jpg, png or gif formats) and the scripting possibilities offered by this module are infinite.
The Click & Win instant-win feature activates the automatic participation mode (the only mechanic authorized to do so), ideal for particularly long game runs.
In this way, the prize is awarded (or not) to the user automatically, without the need for a click.
Users find out immediately whether or not they’ve won a prize after a game stage, reducing their user experience.
Instant win parameters to be customized :
- Number of entries (per day, week, month, campaign and user)
- Uniqueness of winners: this option allows you to choose the number of prizes that can potentially be won by a single user.
- Results pages
- Automatic participation
- Stopwatch
Customize appearance :
- Image background
- The visual of the clickable object
More than 200 brands trust us
A single platform for achieving your marketing objectives and collecting exclusive data
