Gamification in banking and insurance: reinventing the customer experience
Create intergenerational experiences to reinvent customer relations and enhance your image beyond traditional financial services.
 
			 
			 
			Generate interest
 Faire connaître sa marque & son offre
 Faire connaître sa marque & son offre
 Bornes interactives en agence
 Bornes interactives en agence
 Surfer sur un événement ou temps fort
 Surfer sur un événement ou temps fort
 Partenariat : toucher une nouvelle cible
 Partenariat : toucher une nouvelle cible
 Recruter de nouveaux adhérents
 Recruter de nouveaux adhérents
REINVENTING THE CUSTOMER EXPERIENCE
Revolutionising the purchasing phase
Turn buying into a unique experience with immersive, personalised mechanics. Gamification helps your customers make the right decisions, while increasing their involvement and satisfaction.
 Post-purchase rewards
  Post-purchase rewards
 Promoting your services
 Promoting your services
 Boost app downloads
 Boost app downloads
 Prize draws
 Prize draws
REINVENTING THE CUSTOMER EXPERIENCE
Revolutionising the purchasing phase
Turn buying into a unique experience with immersive, personalised mechanics. Gamification helps your customers make the right decisions, while increasing their involvement and satisfaction.
 Post-purchase rewards
  Post-purchase rewards
 Promoting your services
 Promoting your services
 Boost app downloads
 Boost app downloads
 Prize draws
 Prize draws
REINVENTING THE CUSTOMER EXPERIENCE
Building loyalty and commitment all year round
 Organiser des rendez-vous (salons)
 Organiser des rendez-vous (salons)
 Agir et s’engager pour le pouvoir d’achat
 Agir et s’engager pour le pouvoir d’achat
 Consolider l’attachement à la marque
 Consolider l’attachement à la marque
 Valorisation des partenaires
 Valorisation des partenaires 
 Notoriété : renforcer l’image de la marque
 Notoriété : renforcer l’image de la marque
 Animer une communauté
 Animer une communauté
COMMUNICATE DIFFERENTLY
Corporate culture & corpotainment
Enhance your corporate culture with fun, engaging content. Gamification boosts your internal and external communications, reinforcing cohesion and the positive image of your brand.
 Motivate and engage internally
  Motivate and engage internally 
 Celebrate a birthday
 Celebrate a birthday
 Revealing a new identity
 Revealing a new identity
 Rejuvenate your brand image
 Rejuvenate your brand image
COMMUNICATE DIFFERENTLY
Corporate culture & corpotainment
Enhance your corporate culture with fun, engaging content. Gamification boosts your internal and external communications, reinforcing cohesion and the positive image of your brand.
 Motivate and engage internally
  Motivate and engage internally 
 Celebrate a birthday
 Celebrate a birthday
 Revealing a new identity
 Revealing a new identity
 Rejuvenate your brand image
 Rejuvenate your brand image
Appealing to all generations
 Se démarquer et capter l’attention
 Se démarquer et capter l’attention
 Déconstruire les préjugés et stéréotypes
  Déconstruire les préjugés et stéréotypes
 Cibler les jeunes générations
 Cibler les jeunes générations
 Animer ses réseaux sociaux
 Animer ses réseaux sociaux
 E-mailing et newsletters
 E-mailing et newsletters
CSR
Transform CSR commitments into fun, educational experiences. Gamification makes social and environmental initiatives more accessible and engaging, while reinforcing your brand’s responsible image.
 Social and legal obligations
 Social and legal obligations
 Inclusion and equal opportunities
 Inclusion and equal opportunities
 Commitment and sustainable development
 Commitment and sustainable development
 Opt-in: RGPD compliance
 Opt-in: RGPD compliance
CSR
Transform CSR commitments into fun, educational experiences. Gamification makes social and environmental initiatives more accessible and engaging, while reinforcing your brand’s responsible image.
 Social and legal obligations
 Social and legal obligations
 Inclusion and equal opportunities
 Inclusion and equal opportunities
 Commitment and sustainable development
 Commitment and sustainable development
 Opt-in: RGPD compliance
 Opt-in: RGPD compliance
Beyond Banking
 Valoriser les offres partenaires
 Valoriser les offres partenaires
 Mise en avant de services non-bancaires
 Mise en avant de services non-bancaires
 Connaître son audience : quiz, votes…
  Connaître son audience : quiz, votes…
 Personnaliser les échanges
 Personnaliser les échanges
 Mieux convertir en ligne et en agence
 Mieux convertir en ligne et en agence
Mechanisms dedicated to bank marketing / insurance










