by Audrey Edart | Jan 26, 2024
Carrefour invites its audience to score goals for the release of FIFA
The penalty kick is a highly engaging mechanism (available in football or rugby mode).
Carrefour launches a bold campaign to celebrate the long awaited release of the new FIFA game. The key to this campaign lies in the innovative use of Playable Ads. An immersive experience that celebrates sport and creates a memorable connection with consumers.
Very popular playable ads format,
thanks to its impactful and uniform size.
This is a demonstration of the Adictiz game mechanics and does not constitute a real campaign.
The Penalty game offers a captivating mechanic where players are invited to score as many points as possible within a set time limit. This unique experience transcends the boundaries of traditional entertainment, offering an exceptional opportunity to combine the world of FIFA with the excitement of the Penalty shootout.
This Penalty Playable Ads format serves as a catalyst to increase Carrefour’s brand awareness by offering users an interactive and engaging experience. This campaign goes beyond the simple promotion of the FIFA game by creating an immersive experience that builds user excitement. By using Playable Ads, Carrefour stands out from the competition by offering a unique interactive experience, thereby strengthening the emotional connection between the brand and consumers.
Carrefour’s Penalty Playable Ads campaign represents an interesting marketing strategy to promote the release of a new game.
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tailored to your needs
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by Audrey Edart | Jan 26, 2024
Casino Max introduces its promotions with Playable Ads
Cracking the Piñata by tapping on it, a truly entertaining experience
In a saturated digital landscape, Playable Ads Casino stands out. Offering a dynamic solution to overcome user indifference to traditional banner advertising. Banner blindness results from the tendency of users to instinctively ignore visual ads. Playable Ads offers an interactive experience that arouses curiosity and encourages active participation.
Very popular playable ads format,
thanks to its impactful and uniform size.
This is a demonstration of the Adictiz game mechanics and does not constitute a real campaign.
Unlike static banners, the Pinata requires direct action on the part of users. They literally have to bang on it to crack it and discover the hidden prize. This interactive approach transforms passivity into engagement, breaking with the monotony of conventional advertising. By physically stimulating users, the Casino campaign creates a memorable experience, bypassing “banner blindness” and significantly capturing attention.
By adapting this mechanic to the digital environment, playable ads Casino combines the excitement of gaming with a promotional approach, creating an immersive and entertaining experience. This unique blend of interactivity and suspense helps maintain user interest, turning every interaction into an opportunity to build brand awareness.
More than 200 brands trust us
Flexible plans
tailored to your needs
Whether you are a beginner or an interactive marketing specialist, our range of prices will meet your marketing objectives.
A single platform for achieving your marketing
objectives and collecting exclusive data
by Audrey Edart | Jan 26, 2024
SFR showcases its e-catalogue in Playable Ads
Use of a scoring game to promote a digital catalogue for Christmas
By skilfully integrating the distinctive elements of the Parions Sport brand, our client created a unique immersion, strategically highlighting its sports betting offers. The personalization of the scratch mechanics generated significant engagement. This campaign proved to be a winning strategy for boosting online traffic and gaining brand awareness.
Very popular playable ads format,
thanks to its impactful and uniform size.
This is a demonstration of the Adictiz game mechanics and does not constitute a real campaign.
As the undisputed leader in sports betting in France, Parions Sport, an offshoot of La Française des Jeux, helped design a memorable campaign, demonstrating its expertise as a key reference.
Explore how scratch cards can transform your marketing strategy, creating an authentic connection with your audience. Immerse yourself in this unique opportunity to strengthen your position in the sports betting market and stimulate your audience’s enthusiasm.
More than 200 brands trust us
Flexible plans
tailored to your needs
Whether you are a beginner or an interactive marketing specialist, our range of prices will meet your marketing objectives.
A single platform for achieving your marketing
objectives and collecting exclusive data
