Penalty | Carrefour

Penalty | Carrefour

This is a demonstration of the Adictiz game mechanics and does not constitute a real campaign.

Carrefour invites its audience to score goals for the release of FIFA

The penalty kick is a highly engaging mechanism (available in football or rugby mode).

The wide angle or half-page

This is a very popular playable ads format, thanks to its impactful, uniform size.

This is a demonstration of the Adictiz game mechanics and does not constitute a real campaign.

Carrefour is launching a bold campaign to celebrate the long-awaited release of the new FIFA game. The key to this campaign is the innovative use of Playable Ads, featuring the game of Penalty. An immersive experience that celebrates sport and creates a memorable connection with consumers. The Penalty game offers a captivating mechanic in which players are invited to score the maximum number of points in a given time. This unique experience transcends the boundaries of traditional entertainment, offering an exceptional opportunity to combine the world of FIFA with the excitement of Penalty. This Playable Ads penalty format serves as a catalyst to increase awareness of the Carrefour brand by offering users an interactive and engaging experience. This campaign goes beyond simply promoting the FIFA game by creating an immersive experience that gets users excited. By using Playable Ads, Carrefour sets itself apart from the competition by offering a unique interactive experience, strengthening the emotional connection between the brand and consumers. Carrefour’s Playable Ads penalty campaign represents an interesting marketing strategy to promote the release of a new game.

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Pinata | Casino Max

Pinata | Casino Max

This is a demonstration of the Adictiz game mechanics and does not constitute a real campaign.

Casino Max introduces its promotions with Playable Ads

Cracking the Piñata by tapping on it, a truly entertaining experience

The wide angle or half-page

This is a very popular playable ads format, thanks to its impactful, uniform size.

This is a demonstration of the Adictiz game mechanics and does not constitute a real campaign.

In a saturated digital landscape, Playable Ads Casino stands out. Offering a dynamic solution to overcome user indifference to traditional banner advertising. Banner blindness results from the tendency of users to instinctively ignore visual ads. Playable Ads offers an interactive experience that arouses curiosity and encourages active participation.

Unlike static banners, the Pinata requires direct action on the part of users. They literally have to tap on it to crack it and discover the hidden prize. This interactive approach transforms passivity into engagement, breaking with the monotony of conventional advertising. By physically stimulating users, the Casino campaign creates a memorable experience, bypassing ‘banner blindness’ and significantly capturing attention.

By adapting this mechanic to the digital environment, playable ads Casino combines the excitement of gaming with a promotional approach, creating an immersive and entertaining experience. This unique blend of interactivity and suspense helps to maintain user interest, turning every interaction into an opportunity to build brand awareness.

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Slicer | SFR

Slicer | SFR

This is a demonstration of the Adictiz game mechanics and does not constitute a real campaign.

SFR showcases its e-catalogue in Playable Ads

Use of a scoring game to promote a digital catalogue for Christmas

Interstitial format

This format generally appears at natural transitions in an application, between activities or game levels.

This is a demonstration of the Adictiz game mechanics and does not constitute a real campaign.

The wide angle or half-page

This is a very popular playable ads format, thanks to its impactful, uniform size.

This is a demonstration of the Adictiz game mechanics and does not constitute a real campaign.

As the festive season approaches, SFR is rolling out its innovative playable ads Slicer campaign, an innovative marketing strategy designed to boost its e-catalogue for Christmas. Inspired by the famous Fruit Ninja game, the Slicer offers a captivating experience where players are invited to cut up virtual fruit. By skilfully navigating through the touch screen or using a computer mouse, participants engage in a fun game while discovering the world of the brand. This bold campaign highlights the Slicer’s ability to capture consumers’ attention and actively involve them in playable advertising. By personalising the game with SFR’s own visuals, the playable ads slicer creates an immersive and memorable experience. One of the Slicer’s key assets is its ability to generate visibility for a brand’s products and services. The Slicer’s ease of integration makes it a versatile tool for online promotion. Directing traffic to SFR’s e-catalogue, the campaign plays a crucial role in the brand’s strategy. By offering a fun and personalised experience, SFR is positioning itself as an innovative and accessible brand, ready to meet its customers’ needs in a creative and engaging way.
Half-page playable Ads

Interstitials, a format compatible with a wide variety of creations

This format generally appears at natural transitions in an application, between activities or game levels.

Half-page playable Ads

The wide angle or half-page

This is a very popular playable ads format, thanks to its impactful, uniform size.

More than 200 brands trust us

A single platform for achieving your marketing objectives and collecting exclusive data

Battle | Dordogne

Battle | Dordogne

This is a demonstration of the Adictiz game mechanics and does not constitute a real campaign.

The Dordogne promotes its region with Playable Ads

Ideal mechanism for conducting a survey and gathering insights

The wide angle or half-page

This is a very popular playable ads format, thanks to its impactful, uniform size.

This is a demonstration of the Adictiz game mechanics and does not constitute a real campaign.

The picturesque Dordogne region is revealing itself in a new light thanks to an innovative Playable Ads Battle campaign. This immersive, fun experience offers a unique opportunity to promote the region. And to encourage tourism, all through an engaging and adaptable game mechanic.

The Playable Ads Battle is based on a simple but captivating mechanism. Participants are invited to choose between two images, representing how the audience feels about the Dordogne. This playful approach appeals to all audiences and offers infinite scope for customisation. But Playable Ads Battle is more than just an advertising campaign. It’s an innovative way of showcasing the Dordogne, engaging audiences, gathering relevant data and raising awareness.

By adding a touch of creativity to tourism promotion, Playable Ads Battle avoids the ‘banner blindness’ frequently seen in traditional campaigns. By avoiding the trap of ignoring the usual banner ads, this interactive experience offers increased visibility and improved memorability, creating a lasting impact in the minds of the audience.

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A single platform for achieving your marketing objectives and collecting exclusive data

Memory | Eden auto

Memory | Eden auto

This is a demonstration of the Adictiz game mechanics and does not constitute a real campaign.

Eden auto unveils its new product range

Memory mechanics encourage brand, offer and service memorability

This is a demonstration of the Adictiz game mechanics and does not constitute a real campaign.

Explore the Eden Auto Playable Ads campaign and immerse yourself in an immersive experience as the new Kia range is showcased. But how can you stand out in a sea of advertising? That’s where the Playable Ads campaign comes in, offering an interactive experience that captivates consumers and boosts brand awareness.

Participants have to find the pairs of cards in a limited time, creating an engaging and memorable experience. This immersion in the world of Eden Auto strengthens consumers’ emotional connection with the brand.

The flexibility of the Memory game allows complete customisation, enabling Eden Auto to adapt the campaign to the preferences of its target audience. Whether it’s adjusting the number of cards, the time limit or personalising the visuals with the Kia logo, every detail is carefully thought out to maximise the impact of the campaign.

In summary, the Eden Auto Playable Ads campaign offers an innovative approach to presenting a new product range. It combines the appeal of interactive games with the power of digital marketing. It’s an experience that transcends the boundaries of traditional marketing, offering consumers a captivating immersion in the world of Kia.

More than 200 brands trust us

A single platform for achieving your marketing objectives and collecting exclusive data