This is a demonstration of the Adictiz game mechanics and does not constitute a real campaign.

Playable Ads RED promotes its no-commitment offer

Offer an entertaining experience for a product or service launch

Inline-rectangle

This format makes it easier to integrate playable ads into (or close to) editorial content, and limits the effect of banner blindness.

This is a demonstration of the Adictiz game mechanics and does not constitute a real campaign.

The wide angle or half-page

This is a very popular playable ads format, thanks to its impactful, uniform size.

This is a demonstration of the Adictiz game mechanics and does not constitute a real campaign.

REd by SFR, the pioneer in telephone packages, is launching an innovative advertising campaign. Thanks to an engaging RED Playable Ads based on the game Tape Taupe. This captivating mini-game aims to promote the RED MEGA package in a fun way. Attracting users and increasing their interaction time with the brand.

In this Playable Ads RED, users have to click on all the advantages of the RED MEGA offer, cleverly illustrated in the form of a burger. Each burger symbolises benefits such as the no-obligation price, unlimited calls and texts and data. Players explore the offer interactively. This will help them remember the strong points of the RED subscription.

The visual universe of Playable Ads RED is designed to capture attention and immerse the user in a playful and original universe. It perfectly embodies the modern and dynamic identity of RED by SFR. This interactive advertising format, unique in the telecoms market, combines product discovery with the pleasure of playing. Allowing RED by SFR to stand out and create a positive and memorable connection with its future customers.

Campaign in block format

This format makes it easier to integrate playable ads into (or close to) editorial content, and limits the effect of banner blindness.

Half-page playable Ads

The wide angle or half-page

This is a very popular playable ads format, thanks to its impactful, uniform size.

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