Webinar

Increase purchasing power, how to act and commit to your customers.

Why are brands betting on gamification?

webinar gamification purchasing power

The fight against inflation is a topical issue, and one in which brands can play a real role.

How can we help our customers in these difficult times? Gamification is a solution that many companies have chosen to adopt, and we’ll be presenting it to you in this webinar.

The fight against inflation is a topical issue, and one in which brands can play a real role.

How can we help our customers in these difficult times? Gamification is a solution that many companies have chosen to adopt, and we’ll be presenting it to you in this webinar.

webinar gamification purchasing power

Why this choice? As you’d expect, the fun aspect of campaigns is a first asset, lightening the mood and bringing a smile to the face. Then, rewarding with prizes (gift cards, discount vouchers, gifts) increases purchasing power by offering concrete savings or real gains.

With our partner Improov Marketing, discover the benefits of highlighting endowments. A well thought-out endowment pyramid can help you increase the purchasing power of your customers.

Let’s take a look at some of our customers’ typical routes – designed for your use by our project team. And our customers’ greatest successes in restoring purchasing power to the French.

This Webinar will cover :

  • Purchasing power issues | Fighting inflation, why brands & chains have a role to play
  • Gamification & dotation | Gaming rewards: a way to boost customer purchasing power
  • Shaping attractive journeys | Use-cases & best practices: how these brands embody success

The speakers

Simon (Key Account Manager at Adictiz), Audrey EDART (Marketing Manager at Adictiz) and Olivier (CEO at Improov Marketing) answer all questions in a Q&A session at the end of the webinar.

Key account manager Adictiz
edart audrey playable ads
edart audrey playable ads