Reinforcing purchasing power, how to act and commit to your customers.

The fight against inflation is a topical issue, and one in which brands can play a real role.

How can we help our customers in these difficult times? Gamification is a solution that many companies have chosen to adopt, and we’ll be presenting it to you in this webinar.

The fight against inflation is a topical issue, and one in which brands can play a real role.

How can we help our customers in these difficult times? Gamification is a solution that many companies have chosen to adopt, and we’ll be presenting it to you in this webinar.

Why this choice? As you’d expect, the fun aspect of campaigns is a first asset, lightening the mood and bringing a smile to the face. Then, rewarding with prizes (gift cards, discount vouchers, gifts) reinforces purchasing power by offering concrete savings or real gains.

With our partner Improov Marketing, discover the benefits of highlighting endowments. A well thought-out endowment pyramid can help you boost your customers’ purchasing power.

Let’s take a look at some of our customers’ typical routes – designed for your use by our project team. And our customers’ greatest successes in restoring purchasing power to the French.

The speakers

Simon (Key Account Manager at Adictiz), Audrey EDART (Marketing Manager at Adictiz) and Olivier (CEO at Improov Marketing) answer all questions in a Q&A session at the end of the webinar.